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Dating Sunday 2023: conquer the busiest day for dating apps

For singles who’re still making lists of resolutions or attempting to stick with resolutions made on New Year’s Day, prepare for Dating Sunday, January eighth.

The dating industry predicts that this 12 months’s Dating Sunday can be even busier than in previous years. New registrations and activity will grow like dating apps on digital steroids.

From editing profiles to exchanging old photos for brand spanking new ones, you are sure to need to be a part of the world’s biggest digital love celebration. With activity off the charts, it should peak around 7pm-9pm local time and stay strong throughout January.

After all, the vacations will not be over yet. There are about six weeks left until Valentine’s Day, the Super Bowl of online dating, so we’re digging into Dating Sunday.

Dating sunday by the numbers

Here’s what to anticipate from five popular Dating Sunday dating apps


In an email, Tinder’s Global CMO, Melissa Hobley, said that last 12 months’s Dating Sunday saw 12 Tinder bios edited globally every second, with a mean of 25 latest photos added every second.

If you do the maths, that equates to 90,000 photos uploaded in an hour, or as much as 2 million photos in 24 hours. Yes, photos matter.

The world’s largest dating app predicts 10% more singles, 35% more swipes than usual and over 30% more matches than another day of the 12 months.

Dating Sunday tip: Define your relationship goals

Over 50% of Tinder members have added considered one of six latest relationship goals to their profiles (Long-term partner; Long-term open to short-term; Short-term open to long; Short-term fun; New friends; or Still wondering.)

RELATED: Digital Matchmaker suggestions for locating love online

Okay Cupid

Michael Kaye, head of worldwide communications at OkayCupid, sent them his goal The state of digital dating report, showing that the entire of January is a fantastic time for matching in an app stuffed with questions.

Looking at January 2022 activity, OkayCupid expects to hit a complete of over 50 million conversations, over 530 million likes, and over 40 million matches in January this 12 months. Expect over 55 million in-app responses in January 2023.

Dating Sunday tip: Answer more of their thought-provoking inquiries to match with matching singles for an fast ice breaker on similar topics and issues. (Answers to greater than 500 questions offer you expert status in your profile.)


The annual Match twelfth Singles in America survey found that 73% of singles are searching for a long-lasting relationship, with only 10% saying they need to this point long run.

Amy Canaday, Director of Public Relations & Marketing at Match, uploaded her stats predicting January 8 can be the busiest day for dating in 2023. Match narrowed it down exactly to 9:05 p.m. EST because the busiest minute of the 12 months.

Match expects over 70% growth in latest singles joining Dating Sunday, with over 1 million messages exchanged each day over Valentine’s Day. (More than 55 million messages in peak season).

Over 50% of single Match users are open to a relationship with someone who lives greater than three hours away, and 1 in 3 singles have modified their minds about long-distance dating for the reason that pandemic.

Dating sunday tip: Be open to a long-distance relationship. Expand your search and do not limit yourself to your zip code.

RELATED: 15 Dating Resolutions for 2023 – The Digital Cheat Sheet for Finding Love


A recent Bumble Trend report also shows that singles are wanting to hook up in lots of cities.

Thirty-three percent of daters revealed that they’re more open to relationships with someone who lives in one other city or state.

Dating Sunday Tip: Activate Bumble’s premium “Travel Mode” feature to enable you match and set dates before packing your bags.


Zoosk also anticipates a busy dating Sunday with tens of millions of messages to be sent on their platform on January 8. Their “Magic Hour” to log in for peak usage can be at 8pm local time.

Dating Sunday tip: Be proactive and take step one. Ask an issue and do not say “hey”.

In an interview with USA today, I explained, “You have people who find themselves recovering from a breakup or who’ve been depressed over the vacations, you could have all of your New Year’s resolutions and the clock is ticking to Valentine’s Day.”

You can watch your favorite shows on Monday, but be certain that your mobile phone battery is charged and able to go on Sunday night.

Have fun swiping and matching.

xo Julia

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